Case study · Beauty & skincare media

Blusheee: A Skincare Education Platform Built on Odoo

Blusheee publishes evidence-based skincare guidance — dermatologist-reviewed articles on ingredients, routines, skin concerns and products. Mediod Consulting designed the website and built its content delivery platform and CRM on Odoo.

ClientBlusheee
IndustryBeauty & skincare media
PlatformOdoo Website & CRM
The client

Skincare, read closely

Blusheee is a skincare education platform for readers who want to understand skincare science rather than marketing claims. Its articles are written and reviewed by dermatologists and editors, with no sponsored brand reviews, and cover ingredients, routines, skin concerns, product reviews and sustainability.

  • Dermatologist-reviewed articles across multiple categories
  • Ingredient guides, routines and product reviews
  • Skin-type quiz for readers
  • Twice-weekly newsletter
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